To solve the question, that was asked earlier this year “Who Decides What IPTV You Watch?” the industry has responded with the TV Widget. TV widgets allow you, the consumer, to break free from the iron fist of TV manufactures deciding what internet content you watch on your TV.
Several TV manufactures including LG, Samsung, Sony and soon to be Visio have introduced flat panel televisions that have Yahoo Widgets. Yahoo Widgets is a set of software that connects your TV to the internet and presents information kind of like an iPhone. The information comes from the internet but the user experience is not the normal personal computer browser model.
Visio has taken the Yahoo Widgets one step further. Not to be tied to Yahoo and Yahoos release schedule, Visio developed their own widget platform for Visio televisions. Visio developed there own platform using Adobe Flash. So it will be a very open platform. It will also support Yahoo’s Widgets, so you get the best of both worlds.
Visio is planning on releasing a SDK or software developer’s kit, so any one can develop a Widget for the Visio television. You could even develop a custom home automation interface or a interactive Game, the sky it the limit.